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A quarter of mobile network customers move to a competitor offering targeted promotions and more personalised services
Research commissioned by Engage Hub, the data-driven customer engagement solutions company, questioning over 2,000 UK consumers, has found that nearly half (47%) of consumers believe mobile network operators (MNOs) could
Read moreNetwork engagement maturity – A simple model
For mobile operators, most people agree that the network is the primary thing that customers are paying for. Everything else is secondary and research backs that up, too.
Read moreTelecoms and learning from your favourite restaurant
Imagine deciding to go to a new mobile operator after having heard so much (from them) about how great they were. You call them up and are greeted by a
Read moreSimplify operations for the Telco Cloud
As CSPs undergo digital transformation – which means offering digital services through a Telco Cloud environment – they face a whole set of operational challenges, including operating a new virtualised
Read moreSix steps to achieve really poor customer service
Customer service. What a positive and optimistic-sounding phrase – who could take exception to that? But the reality is far less pleasing. Commonly associated with frustration, seemingly never-ending phone calls,
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