WORK WITH US TO TARGET YOUR KEY TELCO ACCOUNTS

VanillaPlus is the world leading resource covering digital transformation for the communications industry.

Bringing the Telco community together with a constant feed of exclusive news, expert views, industry analysis, real world case studies, analyst predictions and reports, event reviews, contract wins and more.

VanillaPlus is read by Senior Telecoms IT buyers from around the world who want to embrace change and the new solutions needed to transform their business’ today.

laptop with VanillaPlus page

HOW DOES A 
100% LEAD GUARANTEE
SOUND?

This is a very exciting reality, now available through VanillaPlus.

Already a market leading brand in Telecom, with a dedicated global subscriber base, we now have the capability to deliver you high quality, opted in leads from your absolute wish list.

Lead generation campaigns, against ANY ABM list (or target audience brief) with 100% guarantees, now sit at the core of our business.

“IoT Now’s ABM program has been even more successful than we expected. The leads were spot on and there were plenty of them to work with. That, combined with their professionalism and easy-to-work-with attitude has made our collaborations with IoT Now a great success.”

Judi Lembke, IoT Brand Manager, Tele2

“We tried the content syndication ABM program with VanillaPlus through 4 campaigns targeting our Global Telecom Target Account List. We got all leads that were guaranteed among our target audience. Beyond that, working with the VanillaPlus Team has been a great experience, they’ve created high quality ads for us and are always very responsive and eager to help.”

Pamela Trevino, EMEAI Marketing Manager, Gurobi Optimization

Zero Wastage – Transparent, Tangible results

Begin your ZERO WASTAGE journey in lead gen... today.

A typical campaign would include:
6 x weeks ABM specialists pushing your asset to ONLY your desired audience with multiple touch
points, we create all collateral for you and send it back for final approval before it goes to press.

6 x weeks social, digital and online campaign through VanillaPlus platforms to the audience that
matches your brief, we call this “global wrap” part of the campaign.
How quickly I hear you say!?
It only takes 7 days to get the campaign ready to go live.
Need an asset?
We can create one for you with our network of world-renowned tech journalists and analysts.
Don’t have an ABM List?
We simply need your target geo/job title and
verticals you're focused on.
Try us and see the results for yourself....
£85 cost per lead including the creation of all
marketing collateral and the global media wrap
socially, digitally and online.

Brands that work with us

VanillaPlus is read by:

COMPANY FUNCTION:

39% 
MNO and CSP’s

22%
System Integrators

20%
Software vendors

17%
Enterprise

3%
Government

JOB TITLES:

32%
C Suite

27%
VP /Director

25%
Manager/Head of

9%
Engineer

5%
Consultant

2%
Sales

GEO:

58%
Europe

30%
NAM

7%
APAC

4%
MEA

2%
LATAM

Full audience

Reach VanillaPlus

36K opted in readers, 60,000 unique visitors a month, 96,000 social followers

IoT Global Network

28,000 opted in users, plus 22,000 unique visitors a month www.iotglobalnetwork.com

VanillaPlus

22K opted in readers, 16K unique visitors a month to the website and 9K social followers

The Power of our Partner Network

We have 100+ Media Partners in our network, delivering powerful extra exposure for our clients, the length and breadth of the entire IoT / Telco markets.
Let us put this powerful network of audiences to work, on your behalf.

UPCOMING SPONSORSHIP OPPORTUNITIES

Are you ready to amplify your brand in the global Telecom market? We have exciting news for you! We have a range of upcoming opportunities to sponsor our Telco sector reports.

Our reports are valued for their in-depth, analytical look at the latest trends and innovations in the Telco sector. They are read by thousands of industry professionals, investors, and decision-makers worldwide. It's the perfect place to showcase your brand, products, or services.

Don't miss this unique opportunity to highlight your brand in the rapidly evolving Telco sector.

Devices displaying VP Reports

Selected campaigns include

FRONT COVER OF VANILLAPLUS

VanillaPlus is a “tried and trusted” route to market and has been used successfully by leading brands for over 22 years, making it THE global platform for you to communicate your companies message to worldwide Telco decision makers. 

- The crown jewel of our packages is a 12 week, digital, social, and online campaign to promote this cover to VanillaPlus’s global community. This package includes a 4 x A4 page interview with an industry renowned journalist, a 2-page case study and A4 full page advert. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the “issue” as the asset to drive for 120 targeted leads/350 overall from the global wrap campaign.
   

FRONT COVER OF AN VANILLAPLUS SUPPLEMENT


As an industry leader your expertise is power! Use your knowledge to impact a global audience of Telco decision makers. Tell your transformation story, showcase your services, promote your products in an VanillaPlus supplement. 

This package includes a 12 week, digital, social, and online campaign, 4 x A4 page interview, 2-page case study, A4 full page advert. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the “issue” as the asset to drive for 120 targeted leads/350 overall from the global wrap campaign. Additionally: Bellyband, A4 Full page or 1/2 page. 
   

LIFT AND SHIFT


Sponsor a bespoke report written by a world-leading analyst inside VanillaPlus magazine!

- This package includes an interview, advert, and case study. Once the issue is live, our digital delivery team will “lift and shift” the Analyst Report from the magazine and create a slick digital asset. This will be pushed out to market for 8 weeks to generate leads. The 8-week campaign includes, social media promotion, featured news on www.vanillaplus.com and 2 x HTML sends. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the Analyst Report as the asset to drive for 120 targeted leads/250 overall from the global wrap campaign.
   

QUICK FIRE VIDEOS




An innovative split screen video interview, hosted and pre-recorded online via our Skype platform with the Editorial Founder of VanillaPlus and one of your chosen Senior Execs. 

Pushed out to the global audiences of VanillaPlus – with a courtesy copy supplied to you for your own marketing use.

4 week package includes: 2 x weeks Featured News home page post, 1 x HTML, 4 x weeks social messaging - 3 tweets a week which can include your relevant handles and hashtags
 



WEBINARS

This fully managed webinar package is unlike any other webinar service!
Our thought-leadership webinars are promoted to a global or targeted audience. An industry renowned journalist will join your speaker panel and write a bespoke light report after the event highlighting the key insights and takeaways to drive further leads. 
- This package includes multiple HTML sends, social media promotion, an event listing, and banners on www.vanillaplus.com, webinar hosting, rehearsal call, archive of your webinar online for 12 months, your webinar in podcast format, webinar landing page and HTML invite and a 4-week campaign to promote the light report. 

*This package comes with 100% lead guarantee of 60 “bang on target” registered attendees from a supplied ABM list and 300-400 over all registrations for the webinar.
                                            

SOCIAL INFLUENCERS

A high-profile social media influencer will put your company on the map! 
Evan Kirstel is one of the most high-profile social media influencers in the IoT space and is available through VanillaPlus for a whole host of opportunities to put your company socially on the map. 
- Amplify any message, content, or call-to-action over 3-month period (1 month minimum) to Evan’s established and engaged audience across Twitter (310,411) and LinkedIn (54,255). 
- Your chosen message will be sent daily across Evan’s handles with a layer of Thought Leadership added to the outreach to optimise results. 

*The stats of this social activity are 100% transparent and reported on weekly throughout the duration of the campaign. 

                                            

THOUGHT LEADERSHIP PODCAST


Position your CEO, CTO or CXO as a thought-leader and expert in the tech space.
Our Trending Tech Podcast is a 30 minute lively, topical, and expert discussion where “off the record” goes viral! 
All members of the pod will be discussing the sponsors chosen topic.

- Your sponsored podcast episode will be promoted across our full audience and uploaded to all the top podcast hosting platforms such as Buzzsprout, Apple, Spotify, Google, Stitcher and more. 

It will be promoted via Featured News on www.IoT-Now.com for 7 days and include a 2-week social media campaign and HTML send. 

                                            

WEKNOW HOW TO CREATE BRAND FANS BUT WHAT DO THEY SAY ABOUT US?

"Awesome, you guys rock as usual"
Senior Manager, Global Campaigns, Nokia
“Thank you! It has been an absolute pleasure - truly the best vendor relationship yet!”
VP of Marketing, Volt DB
"Unique, talented, slick"
CMO, 1NCE
"Always deliver"
Marketing Director, Microsoft

Contact Us Today

Cherisse Jameson
Business Development Consultant
e: c.jameson@wkm-global.com
Sarah Bulford
Head of Campaign Delivery
e: s.bulford@wkm-global.com
Liz Hills
Campaigns Success Executive
e: l.hills@wkm-global.com

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