Emotional connections are the building blocks of customer loyalty

Brand loyalty is achieved through emotion and trust, says Frederic Durand, the chief executive and founder of Diabolocom.

Read more

How to deliver a superior omnichannel experience for your customers

In a constantly connected and mobile society, providing an omnichannel customer service has become indispensable for brands looking to connect with busy customers.

Read more

Customer satisfaction in a data-driven era

Customer Experience (CX) is a potent thing in determining a brand’s success. According to the 2017 Gartner Customer Experience in Marketing Survey in two years’ time, 81% of marketers say

Read more

The importance of the human touch in contact centres

In an environment fuelled by technology, it is imperative to customer experience for contact centres to maintain human interaction, writes Frederic Durand, the chief executive and founder of Diabolocom.

Read more