big data
Targeted advertising is the gateway to new operator revenues
As today’s subscribers do almost everything on their mobile devices, operators have better insights into their likes and dislikes than any other sector, especially when you include real-time behaviour and
Read moreFeeling the strain – Big Data and its impact on legacy storage
For businesses today, data is the new currency. With innovations, such as Big Data and the Internet of Things (IoT), proliferating data points both inside and outside the enterprise, organisations
Read moreTelarix launches big data platform
Telarix has announced the release of its new big data platform as part of iXInsight, the company’s existing analytics tool.
Read moreThe business benefits of data analytics
Anything that can give your business the competitive edge is crucial. Analysing your data for business insight gives organisations that competitive edge. Businesses now have more data than ever before.
Read moreCSPs focus on making omni-channel aspirations a reality
As communications service providers (CSPs) improve their approaches to customer experience management (CEM) by moving towards an omni-channel approach and exploiting contextual awareness, Dr Andy Tiller, the vice president of
Read moreUsing small data to make sense of big data
The telecomunications industry, like any other industry, needs buzzwords and the current talk of the day is, of course, big data.
Read moreUnlocking big data’s true potential through personalisation
We are undoubtedly witnessing a big data explosion, with the world’s population creating a huge 2.5 quintillion bytes of data each day. The rise of big data brings with it
Read moreUnderstanding and addressing the Big Data challenge
Starting out on the Big Data journey is daunting for any organisation. And there are plenty of distractions that can lead you astray along the way.
Read moreBig data comes in small packages
If you are wondering what all the fuss over ‘big data’ is about then relax – you are one of a growing band of skeptics asking the very same question.
Read moreNokia Networks launches two advertising analytics services for operators to tap into US$79bn market
Nokia Ad Analytics has opened up a new revenue stream for network operators by offering value-add data to the advertising industry. With Nokia Big Data Consultancy operators can maximise the
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