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Mobile browsing is now the most popular way to access the internet, with 68% of global site visits in 2020 coming from mobile devices. It’s therefore vital to recognise that the

Jon Stephenson von Tetzchner has strong opinions about privacy and data collection, and his experience makes that particularly interesting. Born in Reykjavik, Iceland, Jon is the co-founder and CEO of

According to a recent report by eMarketer, spending on paid media will increase by 7% globally in 2017, taking it to a grand total of $584.14 billion, writes Graham Williams,

Mobile operators should be doing more to leverage subscriber data in mobile advertising, particularly in the face of stalling service revenue.

We have become slightly obsessed with the advertising world. We simply cannot understand how it is surviving. And, apparently, thriving.

As today’s subscribers do almost everything on their mobile devices, operators have better insights into their likes and dislikes than any other sector, especially when you include real-time behaviour and