Tech Mahindra and MDS have confirmed that iD, the new MVNO from retailer Dixons Carphone announced in April, is the first joint client win of their alliance.
Tech Mahindra has implemented MDS’ billing and customer management solution and will manage the entire services infrastructure for Dixons Carphone iD, which will operate on the Three network in the UK. With a set of introductory offers aimed at resolving common customer frustrations, iD will give mobile users better contract flexibility, greater access to free data roaming and the best value 4G service available in the UK.
The experience of Tech Mahindra and MDS in launching MVNOs and helping them grow, combined with Three’s high-profile data network, gives Dixons Carphone a unique advantage over its competitors. The joint solution enables Dixons Carphone to enter the competitive 4G digital services marketplace with compelling propositions which can be rapidly offered, thanks to a dynamically configurable platform.
“By partnering with MDS we have been able to provide a leading edge solution to Dixons Carphone to rapidly launch propositions to market,” commented Vishaal Gupta, the head for Europe of the Communications Group at Tech Mahindra. “Our joint capabilities will enable Dixons Carphone to offer customers what they want and address their frustrations with current mobile plans.”
Mark Edwards, the CEO at MDS, added: “Tech Mahindra and MDS will enable Dixons Carphone to fundamentally change the nature of the relationship with its customers through their differentiated propositions. We view this as the first amongst many joint wins in our strategic alliance with Tech Mahindra.”
The joint solution combines strengths from both organisations. While Tech Mahindra specialises in telecoms systems integration and operations that enrich the features and improve time to market for CSPs’ products and solutions, MDS has a history enabling digital service providers to differentiate their offering as an MVNO. When combined, the solution takes care of the entire revenue and customer management infrastructure.
Aman Bhachu, the UK general manager for Customer Solutions and Connectivity at Dixons Carphone, said: “Working with Tech Mahindra and MDS gives us the opportunity to build exciting new propositions for customers that will be different to what other UK networks currently offer. We know that people are looking for greater flexibility and control to run their mobile devices on their terms.”
