Synchronoss Technologies has extended its secure cloud hosting agreement with Vodafone. The deal will provide Synchronoss with additional capabilities to use the Vodafone relationship to support the rapid international growth in consumer demand for carrier-grade Personal Cloud services.
Synchronoss’ partnership with Vodafone has been in place for a few years. The CSP will continue to provide cloud hosting services to Synchronoss across Europe, the Middle East and the Asia Pacific region, maintaining its global footprint and adding scale to its global Personal Cloud solutions portfolio. The subscriber base of Synchronoss’s CSP customers provide it with access to 75% of the potential Personal Cloud market around the world and the company is capitalising on this opportunity as it continues to add hundreds of thousands of Personal Cloud subscribers on a weekly basis. This demand is generating more than a petabyte of data every week as consumers regard cloud capabilities as an essential enabler of their digital lives.
“Cloud has become a critical part of our carrier customers’ core communication strategy and the new normal,” said Chris Halbard, the executive vice president and president International at Synchronoss. “Having a white label cloud offering that sits inside the carrier’s secure network allows carriers to own the customer relationship. We are witnessing growing conviction for the importance of carrier branded cloud solutions, which is why we are excited to partner with Vodafone.”
Together, Synchronoss and Vodafone are poised to meet the increasing, worldwide demand for carrier-branded cloud solutions with innovative cloud solutions and a global hosting environment. The carrier market is recognising the economic upside cloud has for optimising retail environments, unifying services across devices and extending carrier functionality to third parties. The Synchronoss cloud solution gives CSPs the power and flexibility to use the cloud to create a more valuable experience for their subscribers. This gives them the ability to quickly respond to the dynamic, churn-optimised market and add differentiation in ways that complement their go-to-market strategy.
