Roaming bill shock: A subscriber never forgets

Roaming is over 30 years old and since before the start of the EU roaming regulations 10 years ago, a global issue was emerging with the pricing transparency of international

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‘Bill shock’ research shows MNOs must innovate to win back 90% of roamers who are silent

ROCCO & UROS global Roaming Bill Shock Strategy Research concluded last week providing many new insights into the status of Roaming Bill Shock. Between September and October 2015 ROCCO asked GSMA operators globally to

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