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15 November, 2018
The rapid explosion of over-the-top (OTT) services has forever changed the business model of mobile operators globally, writes John English, the director of marketing for service provider solutions at NETSCOUT.
26 July, 2018
Netscout Systems Inc., a provider of service assurance, security, and business analytics, is collaborating with IBM. Under the agreement, IBM will leverage Netscout’s Smart Data Technologies which includes its Adaptive Service Intelligence (ASI) patented technology to drive data-centric workflows and decision making for Communication Service Providers (CSPs).
The collaboration centers on Netscout’s software-based InfiniStreamNG real-time information platform, which delivers visibility into both physical and virtual networks by instantaneously converting high-volume network traffic into granular yet highly contextual subscriber meta-data or Smart Data at the collection point. Mutual customers will benefit by feeding Netscout’s subscriber-centric Smart Data for voice, video, data and OTT services into IBM’s Telecom Analytics Solution.
Netscout’s Smart Data combined with IBM’s analytics capabilities provides the “always on” multi-dimensional subscriber meta-data, enabling CSPs better understand the behaviors and motivations of their customers through a data-driven, customer-centric business model and drive network change.
With this new integrated solution that utilises Netscout’s CORE to RAN network data view, CSPs gain better insight into customer needs, allowing them to innovate across core operational and service areas, including customer care, sales and marketing to ultimately reduce subscriber churn and strengthen and grow revenue.
Anil Singhal
The solution will also enable CSPs to create new business models around customer behavior modelling as well as participation in broader ecosystems that will drive CSPs overall value.
This agreement allows IBM to offer selected models of Netscout’s ISNG probes, via a pure software model. This OEM arrangement provides both Netscout’s and IBM’s customers another channel to purchase Netscout software along with IBM’s Telecom Analytics Solution as a bundled offering.
“Demand for proactively predicting customer behavior is on the rise, and along with it the need for flawless network performance in order to ensure the highest quality customer experience, which is critical to maintain loyalty and prevent churn,” said Anil Singhal, co-founder, president, and chief executive officer, at Netscout.
“By adding the rich data from Netscout’s Adaptive Service Intelligence technology to IBM’s Telecom Analytics Solution, we are able to bring together network and subscriber data from multiple sources in a way that offers an unparalleled, end-to-end view of what the customer is actually experiencing. Communications service providers need smart, real-time performance data for smarter insights and smarter analytics. This partnership delivers it.”
“Communications Service Providers need to leverage vast volumes of information, so they can make more intelligent decisions and assure both exceptional customer experiences and network performance in today’s dynamic environment,” stated Gary O’Driscoll, worldwide lead, Telecom Analytics Solutions, at IBM.
“This collaboration is part of a long-standing relationship between our two companies that focuses on a wide range of products including lab test equipment, field installations tools, and monitoring and troubleshooting systems. By working together, we are committed to providing more value to our shared customers.”
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27 June, 2018
Service providers everywhere are increasingly turning to virtualisation, writes John English, the senior product manager for service providers at NETSCOUT. In an effort to gain control of service creation, innovate faster in response to evolving customer and market demands, and reduce costs and meet competitive challenges, they are migrating their IP networks from purpose-built to virtualised, software-based platforms.
14 March, 2018
Netscout Systems Inc., a provider of business assurance that combines service assurance, cybersecurity, and business intelligence solutions, announced its nGenius® Service Assurance platform has extended infrastructure monitoring into VMware virtual infrastructures as well as Wi-Fi infrastructures with the latest release of nGeniusPULSE 2.5. (more…)
28 February, 2018
Netscout Systems Inc., a provider of business assurance, service assurance, cybersecurity, and business intelligence solutions, announced a new multi-year agreement with VodafoneZiggo to support its Network Function Virtualisation (NFV) transformation. (more…)
27 February, 2018
Predicted to generate more than $450 billion (€365.03 billion) in annual revenues by 2020, the IoT presents massive opportunities for telecommunications service providers. However, competition will be fierce; major telcos such as Verizon, Vodafone, and Deutsche Telecom have already invested billions with connectivity plays as well as on IoT services and platforms, meaning smaller carriers will need to move quickly to keep pace.
15 December, 2017
With more than one-third of IT Professionals citing ‘moving faster’ as their top goal for 2018, and an overwhelming 99% of IT and business decision makers noticing an increasing pace of change in today’s connected world, it’s clear that speed has become intrinsically linked to business success, writes Michael Segal, the AVP of strategy at NETSCOUT. For companies looking to compete in the digital economy, this pace of transformation is being driven by their customers and requires speedy software releases, agility through cloud services, and automation.
02 May, 2017
Communications service providers (CSPs) are increasingly engaging with the challenges of supporting Internet of Things (IoT) devices and services over their networks. The traffic profile is different to traditional telephony and internet services but some requirements remain the same.
26 April, 2017
There are three statements in this issue of VanillaPlus that go straight to the heart of the challenges that communications service providers (CSPs) face as they restructure, refine and realign their businesses for the era of virtualised network technology that supports new services. The statements are straightforward but mask a series of complex tasks that relate closely to each other (more…)
24 March, 2017
The Internet of Things (IoT) industry means millions of objects will use networks to communicate with apps and services. Each one will demand bandwidth, security and quality of service commitments and while providing this will be a challenge, the proliferation of these connected devices is an opportunity communications service providers (CSPs) cannot ignore, writes Jonny Evans (more…)
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