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  • Posts tagged 'monetise '

News tagged: monetise

CSPs can take back control of messaging monetisation 31 October, 2017

CSPs can take back control of messaging monetisation

According to a recent report by eMarketer, spending on paid media will increase by 7% globally in 2017, taking it to a grand total of $584.14 billion, writes Graham Williams, the chief executive and co-founder of Cloudbanter. The report goes on to say that investment in mobile advertising has been the main driver of this increase, making up 24.4% of total advertising expenditure this year. (more…)

Digital Maturity Model: A holistic approach to transformation 22 May, 2017

Digital Maturity Model: A holistic approach to transformation

As margins in existing markets erode and technology such as cloud and 5G create new business models and opportunities, Communications Service Providers (CSPs) now recognise that successful digital transformation requires radical change. (more…)

The GSMA paints a bright future for Rich Messaging 02 December, 2016

The GSMA paints a bright future for Rich Messaging

We welcome recent industry developments for Rich Communication Services (RCS) and Advanced Messaging with its Universal Profile Service Definition, says Jim Saunders, EVP Digital Communications at Xura. But what does this mean for the telecoms industry? (more…)

Charging for VoLTE brings revenue management challenges and opportunities 25 November, 2015

Charging for VoLTE brings revenue management challenges and opportunities

Although LTE adoption has taken off in almost every market, with some moving rapidly towards LTE-Advanced, implementing Voice over LTE (VoLTE) is progressing more slowly. This may be due to the need to move to the IP Multimedia Subsystem (IMS) core, a relatively costly, if strategic, investment. Nevertheless, most observers believe it will prevail, so service providers need to start considering now the opportunities and challenges around innovative new ways to monetise VoLTE, says Jonah Pransky of Amdocs (more…)

Mark Rosten joins Bango as SVP of development 07 October, 2015

Mark Rosten joins Bango as SVP of development

Bango, the mobile payments company, has announced the appointment of Mark Rosten to its senior management team, in the role of senior vice president of development. Mark is leading technology innovation and product delivery for Bango as demand for the Bango Payment Platform continues to grow, driven by app stores expanding the roll out of carrier billing to their customers worldwide. (more…)

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