DXI
Providing a ‘Digital Experience’ to a consumer takes more than just a digital user front end: DXI Phase 2
In earlier articles, we have explored what makes a customer’s experience an “digital experience” so desired by Digital Natives and other tech-savvy users.
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Measuring how ‘digital’ an experience CSPs provide to their customers
We all know now that, to measure customer satisfaction (CSat), one has to ask the customers’ opinions. Various measures of CSat are in use in CSPs, usually measuring on a
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