Why A2P SMS and chat apps are increasingly favoured by enterprise businesses

Historically referred to as A2P, Application to Person or Application-2-Person, is the term used to refer to the automated communication occurring between a business and its customers.

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The call centre is still king for consumers with broadband issues, new research finds

Most consumers still opt for call centres when it comes to solving problems with their broadband, according to new research by The BIO Agency.

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Where are all the efficiency benefits you thought you’d see when you bought your collaboration software?

The consumerisation of IT through smartphones, instant messaging, video conferencing and much more has led to a huge shift in the way people communicate with each other. This in turn

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Next gen click to video, voice and instant chat are coming to apps and web services

With more apps, services and devices to connect and communicate with than ever before, enhancing the customer journey has never been more critical for banks and financial institutions as they

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