A2P SMS

Mobilesquared, a provider in business messaging market intelligence, and Vox Carrier, a vendor of mobile monetisation solutions, have partnered to release a new white paper entitled “Protecting A2P SMS revenues

Brands are continuously looking for ways to interact and engage with their customers, writes Nick Lane, the chief insight analyst of Mobilesquared, particularly in an age when consumers have less

Recent research from Mobilesquared reveals that operators’ failure to secure SS7 networks is costing them messaging revenue today and could see them lose share of the two factor authentication market

More than half of the world mobile operators are losing more than half of their potential revenue from enterprise application to person (A2P) SMS traffic which bypasses network charging by

Global mobile operator services company 365squared will use this week’s GSMA WAS3 conference in Belgium to unveil the fastest A2P monetisation service, 365managed.

At a time when IP-based chat apps have eaten into P2P messaging revenues, application-to-person traffic has successfully bucked the trend. It’s grown year-on-year and is now deeply entrenched in the