Service assurance in the era of NFV/SDN:
adapting to the evolving hybrid telecommunications network

On-demand version


The introduction of NFV and SDN will result in a new hybrid telecommunications networking infrastructure with co-existing physical and virtual network components. This transformation will create new requirements for service assurance that legacy software cannot easily fulfill.

New and next generation service assurance solutions must provide unified monitoring for hybrid networks and enable service providers to achieve the full benefits of network virtualization, such as operational flexibility and service agility, by underpinning the closed loop processes for automated assurance and orchestration.

In this webinar, Analysys Mason and AssureNow will cover key topics:

  • The impact of NFV/SDN on service assurance
  • How service assurance must change to monitor hybrid networks
  • The importance of automation for the success of NFV/SDN and how achieving end-to-end orchestration of operations can play a key role in achieving service assurance

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Anil Rao
Senior Analyst
Analysys Mason

Anil is the lead analyst for the Service Assurance research programme. He produces market share, forecast and research collateral for the programme and focuses on industry topics including NFV/SDN and their impact on service assurance, and the importance of service assurance in reducing churn and improving customer experience. He has also published research on IP probes, real-time network analytics and unified service assurance. He holds a BEng in Computer Science from the University of Mysore and an MBA from Lancaster University Management School, UK.

Anoop Agrawal
VP-Head of Enterprise Architecture
& E2E Solutioning
Ericsson Digital Services

Anoop has over 20 years of experience leading multiple large cloud, IT rationalization & OSS transformations in both consumer and Enterprise Lines of business for telecom use cases. He is deeply involved in major orchestration projects in North America.

Drew Golden
Senior Director of Product Management

Drew has guided enterprise and service providers in migrating workloads from expensive midrange and mainframe systems to achieve significant cost savings and reduce complexity of operation management systems. His customers have benefitted from his thoughtful approach to successful transformation as they seek to on-board concepts like QoS/VoIP, datacenter virtualization and consolidation, IT Process Automation. He is currently helping Carrier customers embrace advances associated with network functions virtualization.

George Malim
Managing editor
VanillaPlus Magazine

George is a freelance technology journalist. He has covered the telecoms market since 1999 and contributes to Global Telecoms Business, The Mobile Network, VanillaPlus and Wireless magazines in addition to producing content on behalf of operators, vendors and creative agencies.