CEM
Why the customer journey is key for digital transformation
The road to digital transformation can be a daunting one, and it’s tempting for businesses to immediately jump on the bandwagon and adopt the hot technologies of the day in
Read moreOgury enables organisations with Active Insights into customer behaviour
With the launch today of Active Insights, Ogury has introduced what it describes as a complete app ecosystem intelligence system. For mobile operators – and any other type of app
Read moreHow data is going to revolutionise the telecoms industry
Until recently, a few major players have dominated the telecoms industry. Yet, their refusal to modernise has left them struggling with the new influx of data made available through ever
Read moreHow the edge can help mobile operators monetise VR and AR
There’s bad news and good news, writes Shamik Mishra, the associate vice president of the innovation team at Aricent. By next year, according to industry insiders, the over-the-top (OTT) market
Read moreThe bot revolution and the future of customer service
Did you ever call your bank to discuss an issue with your account, and end up having to sit through lots of hold music, before repeating your issue to a
Read moreWhat’s the key to monetising 5G?
We may not yet know what will be the most lucrative 5G services, but it’s clear that to succeed with the next generation of mobile and become digital service providers
Read moreHow CSPs should approach taking up and offering Pay-TV services
It’s true that communications service providers (CSPs) have a unique opportunity to claim a foothold in the pay-TV market, writes Simon Trudelle, the senior director of product marketing at NAGRA.
Read moreWhat does 5G mean and what impact will it have?
Although there has already been a lot of noise and many column inches dedicated to 5G, its definition remains woolly and its possible application to our daily lives somewhat abstract.
Read moreCan CSPs survive without radically changing their marketing, IT and HR models?
This time last year Gartner predicted that CMOs would be spending more than CIOs in 2017. Was the prediction right, asks Steve Collins, a partner at CVM people.
Read moreEU roaming changes see 308% increase in mobile data volumes
After years of speculation, Europe abolished intra-region mobile roaming charges in 2017, writes Kyle Dorcas, the vice president of mobile policy management at Syniverse. Now people from Bulgaria to Barcelona
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