VanillaPlus is uniquely positioned to report on major technological changes impacting the communications market and the effects of the global credit crisis. Today, we buy our communications services from utilities, internet service providers, digital service providers, mobile broadband network operators, virtual network operators, and even supermarkets. Add to this the interest shown by Google, YouTube and MySpace and the picture becomes even more complex.
The services now incorporate entertainment and information as well as plain old vanilla, voice communications. This places enormous pressure on comms service providers (CSPs) to take your order efficiently, deliver it quickly and maintain it cost-effectively. So, who better to act as your guide and reference source than the VanillaPlus editors, writers, analysts and industry experts who have been predicting and reporting these changes since the magazine’s launch in 1999?
What Others Say About VanillaPlus…
“Having viewed VanillaPlus as an important editorial vehicle for our sector/messages, Arantech has built a strong working relationship with the magazine’s editorial and advertising teams over the past year and has been delighted with the responsiveness and professionalism of both departments. The new look and design of the magazine combined with topical editorial and content are excellent, and Arantech looks forward to continuing a strong relationship with VanillaPlus into the future.”
Annette Rochford, Marketing Manager, Arantech
“Throughout the incredible journey of the telecom OSS/BSS sector over the last 10 years, VanillaPlus has remained a reliable source of both key news but also informative, objective and thought-provoking assessments of the key trends which have shaped our industry. I am looking forward to VanillaPlus and their more recent Stream journal continuing to play a key role in providing valuable insights as we enter one of the most exciting phases of the telecoms OSS/BSS market evolutions.”
Kieran Moynihan, Vice President & CTO Telecoms, IBM Tivoli Division
“As a global provider of telecom billing solutions, Redknee needed an effective way to communicate with a geographically diverse target audience. We chose to participate in a Vanilla Plus hosted webinar and were very pleased with the results. Their promotion efforts resulted in an excellent audience mix, and they worked closely with us every step of the way to create a highly successful event.”
Barbara Henris, Corporate Communications Manager, Redknee
“We cater to a geographically diverse set of CSPs and it is important to reach out to them to communicate our value proposition and product offerings. We had taken part in a recent Talking Head Vanilla Plus video and the response we have received has been extremely encouraging. The EMEA region is a critical area of growth for us and we hope to reach out to our target audience here more incisively through Vanilla Plus. We will continue to look forward to Vanilla Plus to provide us key insights and in-depth analysis on market dynamics and provide more platforms to engage with our target audience”.
Mansi Chouhan, Manager – Corporate Communications, Subex Limited
“Working with Vanilla Plus for video services has been a pleasure. It’s a professional team producing a high quality product at a very reasonable price point.”
Josh Beil, Director Market Strategy and Research, Cloud Service Provider Division at Parallels
Prestige Media Ltd – VanillaPlus Magazine
What are the next most important steps for CSPs’ data driven transformations?
Our VanillaPlus Analytics Insight report explores how the conversation has moved on from big data to using analytics to enable effective management of virtualised and hybrid networks and better monetisation of CSPs’ network, subscriber and service data.
The Insight contains a VanillaPlus-commissioned report from analyst firm Heavy Reading and includes features and interviews to help you gain a greater understanding of how the analytics discipline is maturing to become a critical CSP enabler.